The Urbz: Sims in the City, released in 2004 for the Gamecube, is a life-simulation game that deviates from the typical suburban setting of other Sims games. In The Urbz, players navigate urban life in a city environment, taking their characters through unique neighborhoods each with its distinct style and challenges. They aim to build reputation and relationships, customize living spaces, and engage in careers or adventures to make their mark in the city. The game emphasizes stylistic expression and social interactions.